Adwords is the Google’s online advertising program based on keyword auctions. Reach users at the specific moment when they perform searches using words or phrases related to your activities. You have the option to specify the location of your ad, to set the budget that suits you and evaluate the performance of your campaign.
(AdSense GOOGLE Member Site Network)
Google’s Display networks are a group of more than a million websites (including Gmail, Blogger, YouTube, etc.) that are part of the Google advertising partner network (AdSense) that broadcast Adwords ads on their online real estate. This allows advertisers to target the sites that will display their ads according to criteria such as gender, age, interest, city, country and language.